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In Shore - Freshwater
In Shore - Freshwater

Jigs & Weighted Hooks
Jigs & Weighted Hooks

Surf & Offshore
Offshore & Surf Fishing

Custom Lures for Anglers Who Want Tournament Quality Tackle Like A Professional at Tackle Store Prices 

Tournament and professional fishermen are using our New Concept Lures with great results! Now you too can catch more fish with custom fishing lures. All our lures are handmade by fishing experts from American made components in Jacksonville FL. New Concept Lures™ designs lures that attract and catch fish! We specialize in Spinnerbaits and our very own Spinner Jig the "Stinger" (Patent Pending). Additionally if you want a special design based on your experience and your local fishing locations/conditions we will fabricate lures specifically designed just for you..

Our lures combine 4 of the 5 actions that actually attract fish. This combination makes them much more productive than the normal off the shelf spinner baits. If you are serious about catching fish, quality hand made tackle from American made components is the best way to go. Innovative and Custom Tackle is our specialty and ALL our tackle carries a money back/replacement guarantee! Our prices are comparable to other “quality” lures purchasable from your local tackle store. Remember the goal is to catch fish and enjoy the sport of fishing, not to try and save a buck by wasting hours on the water with inexpensive big box store low quality gear. We design and make all our tackle and back it for quality and performance!

We sell our custom fishing lures at  Arlington Bait and Tackle, University Boulevard North, Jacksonville, Florida. Contact us today at (800) 240-5676 or (904) 223-9443 for more details on how our handmade lures can help you enjoy fishing to the fullest.

  • 12 Different Series For >> IN-SHORE
    (4 Kinds of Stinger™, Mighty Mite, GrassMaster, Thunder, Butterfly, Edge, Thumper, Predator, MF Predator, Freedom, Dock Master, and No-Name. We also make Weighted Circle Hooks/Jigs and Weighted Kahle Hooks. We also carry a selection of Duo-Lok snaps & Hitch Hikers, 

  • 12 Different Series For >> SURF & OFFSHORE
    (Wahoo Whackers, Tuna Takers, Dolphin Magic, Cobia Killers, SeaDancer, Off-Shore Stingers, Live Bait Rigs, Ribbon Fish Rigs, Surf/Pompano Rigs, Sinkers; Claw, Spider,  Weighted Circle Hooks and Jigs, Bottom jigs and rigs, Shark Rigs and Surf Rod Holders)

Catch more fish with Our Tournament Quality Tackle in Your box.

We specialize in custom made lures that get results!